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National Brands Expect High ROI ... 1

The vast majority of national brands (88%) in North America are investing some portion of their budgets in local marketing, according to local marketing automation provider Balihoo’s “Research Micr... (Voir plus) The vast majority of national brands (88%) in North America are investing some portion of their budgets in local marketing, according to local marketing automation provider Balihoo’s “Research Micro Study: National Brand Use of Local Marketing and ROI

marketingcharts.com Local solomo – il y a environ 3 heures

90% des budgets média (encore) c... 1

L'annonce fait l'effet d'une bombe: une analyse des budgets médias belges réalisée par Microsoft Advertising et l’agence médias Space indique que 90% des budgets médias de masse sont encore consacr... (Voir plus) L'annonce fait l'effet d'une bombe: une analyse des budgets médias belges réalisée par Microsoft Advertising et l’agence médias Space indique que 90% des budgets médias de masse sont encore consacrés à la télévision. Autant dire que la Belgique

digimedia.be data.belgium.adspend adspend.belgium adspend adspend.tv.vs.online – il y a environ 3 heures

Comment les internautes belges u... 1

iProspect Belgium publie, en partenariat avec Ant Research

digimedia.be search.data.belgium Data data.belgium.search – il y a environ 4 heures

Klout For Good 1

At least one million young children are at risk of dying of severe malnutrition in the Sahel region of Africa. Right now, many are already facing disease and stunted growth. Without your help, thes... (See more) At least one million young children are at risk of dying of severe malnutrition in the Sahel region of Africa. Right now, many are already facing disease and stunted growth. Without your help, these children might not see past the age of 5. UNICEF needs y

klout.com course.bac1.sahel.video – about 4 hours ago

Consumer QR Code Scans Up 157% 1

Mobile barcode (or QR Code) scans by consumers were up 157% in Q1 2012 over Q1 2011, according to a report by Scanlife, the mobile barcode solution solution provider.

marketingcharts.com QRcode.data.2012 data.QRcode.2012 Data – il y a 2 minutes

Google+ a Ghost Town as Brands D... 1

Google+ launched brand pages six months ago, introducing new social lingo, including "hangouts," "circles" and "+1s." But strike up a conversation with a digital marketer these days, and talk of "+... (Voir plus) Google+ launched brand pages six months ago, introducing new social lingo, including "hangouts," "circles" and "+1s." But strike up a conversation with a digital marketer these days, and talk of "+1s" has been replaced by that of "pins."

adage.com google+.pinterest pinterest.google+ – il y a 13 minutes

TV No Longer Most Popular Video ... 1

TV is the most popular viewing medium among Americans, but for online consumers globally, computers appear to have edged into the lead in terms of monthly viewership, according to [download page] a... (Voir plus) TV is the most popular viewing medium among Americans, but for online consumers globally, computers appear to have edged into the lead in terms of monthly viewership, according to [download page] a May 2012 report from Nielsen.

marketingcharts.com tv.vs.online online.vs.tv video.online.vs.tv video.consumption + data.video.2012 data.tv.2012 – il y a 4 jours

Study: Best times to post to Twi... 1

Twitter is good for afternoons; Tumblr is best after dark.If you have a Tumblr, you had better be posting content. According to a Bitly analysis, Tumblr posts updated during those times—particularl... (Voir plus) Twitter is good for afternoons; Tumblr is best after dark.If you have a Tumblr, you had better be posting content. According to a Bitly analysis, Tumblr posts updated during those times—particularly on Sundays, Mondays, and Tuesdays—receive the most c

ragan.com social.media.timing twitter.timing science.of.timing – il y a 9 jours

The New Bing Makes Google Look A... 1

It's time for Bing's big headline. Today Microsoft takes the wrapper off the new Bing, for which the cleaned-up redesign a couple weeks ago was just a preview. For signed-in Facebook users, Bing no... (Voir plus) It's time for Bing's big headline. Today Microsoft takes the wrapper off the new Bing, for which the cleaned-up redesign a couple weeks ago was just a preview. For signed-in Facebook users, Bing now has a social search component that should send Google ba

readwriteweb.com Bing – il y a 9 jours

Crowdfunding Platforms Raised Al... 1

Crowdfunding platforms (CFPs) raised $1.47 billion in 2011, up 72% from $854 million in 2010, and almost tripling the $530 million raised in 2009, finds massolution in a May 2012 report.

marketingcharts.com crowdfunding – il y a 12 jours

Corporate Social Responsibility ... 1

When you created your business plan, you took into account things like a marketing plan, financial data, licenses, employee salaries, insurance, and a social media policy.

businessinsider.com Csr – il y a 13 jours

Some Agencies Focusing More on T... 1

Digital may be getting most of the buzz these days, but many leading ad agencies aren’t forgetting about the value of traditional media, details STRATA in May 2012 survey results.

marketingcharts.com online.vs.offline – il y a 14 jours

20+ Examples of Perfect Landing ... 1

A landing page is quite important for the promotion of your business or product and services through your website. It is a crucial element for several online business marketers and there are numero... (Voir plus) A landing page is quite important for the promotion of your business or product and services through your website. It is a crucial element for several online business marketers and there are numerous landing page examples provided online.

designmodo.com landing.page.examples – il y a 14 jours

Google Algorithm Change History 1

In the middle of a busy week for the algortihm, Google quietly rolled out a Panda data update. A mix of changes made the impact difficult to measure, but this appears to have been a fairly routine ... (Voir plus) In the middle of a busy week for the algortihm, Google quietly rolled out a Panda data update. A mix of changes made the impact difficult to measure, but this appears to have been a fairly routine update with minimal impact.

seomoz.org Google.changes google.panda Google.algorythm.changes – il y a 14 jours

Integrate Your Social Network Wi... 1

As the number of social networks and activities performed grows, there's no comprehensive way for marketers and publishers to see the big picture of how social behavior really impacts their brand, ... (Voir plus) As the number of social networks and activities performed grows, there's no comprehensive way for marketers and publishers to see the big picture of how social behavior really impacts their brand, let alone understand how these social actions lead to enga

google.com SMO social.media.analytics Google.social.data.hub analytics.social.media + Google.social.media.analytics – il y a 15 jours

Why Instagramers are your friend... 1

London's Royal Opera House currently has 372 Instagram images attached to it by way of a #royaloperahouse hashtag. Another 816 Instagram users have specifically tagged their posts with the words 'S... (Voir plus) London's Royal Opera House currently has 372 Instagram images attached to it by way of a #royaloperahouse hashtag. Another 816 Instagram users have specifically tagged their posts with the words 'Somerset House' and almost 500 have left the equivalent of

guardian.co.uk instagram – il y a 21 jours

2 in 5 Young Consumers Regret Po... 1

The majority of consumers of all ages across the world feel that people share too much about their personal thoughts and experiences online, with 71% of those 55 and older saying a return to more p... (Voir plus) The majority of consumers of all ages across the world feel that people share too much about their personal thoughts and experiences online, with 71% of those 55 and older saying a return to more privacy is needed, and 62% of 35-54-year-olds and 57% of 18

marketingcharts.com facebook.privacy – il y a 23 jours

Comment Apple écrase ses rivaux 1

Apple vient de livrer ses derniers résultats commerciaux et financiers: outre un chiffre d'affaires et un bénéfice stratosphériques, ce sont les ventes d'iPad et d'iPhone qui attirent l'attention d... (Voir plus) Apple vient de livrer ses derniers résultats commerciaux et financiers: outre un chiffre d'affaires et un bénéfice stratosphériques, ce sont les ventes d'iPad et d'iPhone qui attirent l'attention des observateurs et qui tirent l'entreprise vers le hau

digimedia.be apple.figures – il y a 24 jours

Barometer 1

tapptic.com apps.belgium.barometer Belgium apps.barometer tapptic – il y a 26 jours

Global Consumers Say TV More Ind... 1

Social networks may be spreading like wildfire (with Facebook now reporting 900 million monthly users), but they don’t hold a candle to TV in many parts of the world, reports Ipsos in April 2012 su... (Voir plus) Social networks may be spreading like wildfire (with Facebook now reporting 900 million monthly users), but they don’t hold a candle to TV in many parts of the world, reports Ipsos in April 2012 survey results.

marketingcharts.com TV.vs.socmed – il y a 26 jours